95% of Brand Visions fail. Be the 5%

Make the vision a reality.
Global change creates opportunities for new future brand visions, unique core competences and business models. It’s a time when many leaders become great visionaries and determine a new way forward, but for most, successfully implementing this direction on a daily basis can be a stumbling block.

Underlying patterns of belief.
While developing the brand vision, a leader wants feedback and buy-in from the team. In most cases, people truly want the organisation to move forward and for the vision to come alive. Everyone says YES to the new vision but deep down, sometimes subconsciously, they think…

  • I am afraid that I am no longer needed in the new company.

  • I am afraid that I will no longer fit into the new structure.

  • I am afraid that I won't be able to do it.

Overcoming the Block. Together.
I have mentored and coached not only teams, but also experienced brand owners who create their own future brand vision, and yet struggle with the same conscious or unconscious negative belief patterns. What’s important is to support leadership and staff in a relevant and meaningful way, so that they find confidence and strength within themselves. By doing this, the future plan unfolds as is desired, the excitement remains high, and momentum is never lost.

Be the 5%.
There is a great beauty and power in healing together to overcome negative patterns. It creates a sense of unity and connection. Have you or your team struggled to deal with negative patterns of belief? Let us discuss your areas of concern and see how we can make sure that you are in the 5%.

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